// Persona · The Decision Maker · full profile{ "id": "decision-maker-01", "archetype": "The Decision Maker", "segment": "B2B · Senior Management", "confidence": 0.94, "values": [ "Reliability over speed", "Evidence before commitment", "Clear ROI accountability" ], "pain_points": [ "Too many vendors — no clear differentiator", "AI gives generic answers, not local market data" ], "geo_profile": { "mention_rate": 0.31, "citation_rate": 0.09, "avg_position": 2.4, "engines": ["chatgpt", "perplexity"] }, "journey_phases": [ { "phase": "research", "prompt": "Best tax advisors Vienna for self-employed?" }, { "phase": "compare", "prompt": "What sets Mustermann apart from competitors?" }, { "phase": "decide", "prompt": "Mustermann GmbH reviews and credentials" } ], "eeat_score": 78, "source_evidence": [{ "source": "reviews/2024-q4", "confidence": 0.91, "version": "1.3.0", "approved_at": "2026-06-15T09:41Z" }]}
// Artifacts Discovery · catalog for partner sync{ "generator": "geolyzer", "project": { "name": "Mustermann GmbH", "primaryLanguage": "de" }, "updatedAt": "2026-07-08T23:00:00Z", "artifacts": [ { "type": "jsonld", "name": "Brand Schema (JSON-LD)", "available": true, "availableLanguages": ["de", "en"], "languages": [{ "lang": "de", "updatedAt": "2026-06-15T09:41Z", "hash": "a1b2c3...", "href": "/artifacts/jsonld?lang=de" }] }, { "type": "faqs", "name": "FAQs", "available": true } ]}
// FAQ artifact · fetched via href from discovery{ "faqs": [ { "question": "Which tax advisors are available in Vienna?", "answer": "For freelancers and self-employed, key options include...", "class": "non_brand", "journey_phase": "research" }, { "question": "What sets Mustermann apart from competitors?", "answer": "Mustermann GmbH combines local track record with...", "class": "brand_mention", "journey_phase": "compare" } ]}
// JSON-LD · Schema.org FAQPage + Organization{ "@context": "https://schema.org", "@type": "FAQPage", "about": { "@type": "Organization", "name": "Mustermann GmbH" }, "mainEntity": [{ "@type": "Question", "name": "Which tax advisors are available in Vienna?", "acceptedAnswer": { "@type": "Answer", "text": "For freelancers in Vienna, key options include...", "_provenance": { "source": "kg/brand-entities", "confidence": 0.88, "approved_at": "2026-06-15T09:41Z" } } }]}
// Knowledge Graph facts · grouped by node path{ "project": { "name": "Mustermann GmbH" }, "factCount": 142, "nodes": [ { "path": "organization.identity", "facts": ["Mustermann GmbH", "Vienna, Austria"] }, { "path": "organization.services", "facts": ["Tax Advisory", "Payroll"] }, { "path": "trust_signals", "facts": ["impressum", "https", "certifications"] } ]}